2017.05.18
Isetan Mitsukoshi Group's campaign Global Green campaign for the first time ~Featured collaboration items using 토토 꽁 머니 appear~
Press Release
The organic cotton brand “Orgabits” is developed by Toyoshima & 토토 꽁 머니., Ltd. (President and CEO: Hanshichi Toyoshima, 2-15-15 Nishiki, Naka-ku Nagoya, hereinafter TOYOSHIMA) , relationships," we will be participating for the first time in the "Global Green Campaign," which proposes things and things that will help realize a sustainable society in the future.Collaboration items will appear in line with the campaign.
■Orgavits × FOOD TEXTILE × SkinAware triple collaboration item that uses ingredients scheduled for disposal as dyeThis time, we will introduce the textile brand "FOOD TEXTILE", which uses TOYOSHIMA 's discarded vegetables as dye, similar to TOYOSHIMA 's brand "Orgabits", as well as AWA 토토 꽁 머니., 1-Sendagaya, Shibuya-ku). Introducing a triple collaboration T-shirt from the organic cotton brand "SkinAware" developed by 11-6).
The collaboration T-shirts come in four colors: pink dyed with tomatoes, purple dyed with purple cabbage, green dyed with lettuce, and brown dyed with coffee. It is dyed using materials provided by Green Message. Ltd., and other companies.
By using organic cotton and fair trade fabrics, this product embodies the hope that each person will have the opportunity to think about what they can do for the environment. It contains the message of wanting to conveya is also the brand concept of "SkinAware".
The collaboration T-shirt is a unisex size with a boxy silhouette, and features sophisticated details typical of "SkinAware", such as a square chest pocket for a smart impression, a different front and back silhouette, and at
·Product SummaryRelease date: May 15, 2017 (Monday)Blend rate: 100% cottonSize range: S, M, L (unisex size)Price: 9,504 yen each (tax included) (Made in Japan)
·Handling stores이세탄 신주쿠 메인 스토어 메인 빌딩 3rd Floor Ma Lingerie, Men's Building 1st Floor Men's Underwear, Mitsukoshi Ginza Store 5th Floor Men's UnderwearSkinAware Official Online Shophttp://skin-aware.토토 꽁 머니/
■Orgabits × CLOUDYTOYOSHIMA's organic cotton brand "Orgabits" and DOYA Co., Ltd.'s (President and CEO: Hayato Douji, 2-17-13 Nishiazabu, Minato-ku) apparel brand "CLOUDY" have collaborated to create T-shirt “Linda”.
CLOUDY is a casual and formal apparel brand that incorporates African tastes, focusing on patterns of African folk costumes and traditional weaves.A portion of the product sales will be used for activities centered on the three areas of employment, 토토 꽁 머니, and health, such as supporting the 토토 꽁 머니 of children in Kenya and a school construction project in Ghana through the NPOFor each T-shirt sold, we will provide 10 school lunches (equivalent to 200 yen) to children in Africa.
·Product SummaryRelease date: May 15, 2017 (Monday)Size range: Unisex XS, S, M, L, XL / Kids 100, 120, 140Price: Unisex 5,184 yen (tax included), Kids 4,104 yen (tax included)
·Handling stores이세탄 신주쿠 스토어 메인 빌딩 3rd Floor RestyleIsetan Salone (Limited time shop from July 12, 2017)
■미츠코시 이세탄 Global Green CampaignThe Isetan Mitsukoshi Group will be holding a "Global Green Campaign" to propose products and services that will help realize a sustainable society in the future, in order to create a "comfortable relationship between people and nature. (Isetan Shinjuku Main Store, Mitsukoshi Nihonbashi Main Store, and Mitsukoshi Ginza Store), we propose products, experiences, and ways of living based on the four keywords of social contribution, environmental consideration, coexistence with nature, and sustainability.
Date: 5/15 (Mon) - 5/30 (Tue)Holding stores: Mitsukoshi Isetan group storesURL:http://cp.miguide.jp/globalgreen
■What is SkinAware?One Mile Wear brand, underwear made from organic cotton. By being conscious of organic and fair trade, we can appreciate the strength and kindness of the earth we live on. We develop comfortable underwear and one awareness when placed on your bare skin.
■ What is FOOD TEXTILE?A textile project brand that focuses on the "color" of food.We reproduce the gentle colors of vegetables using technology that turns vegetables and ingredients scheduled for disposal into dyes.Enjoy the colors of your clothes and miscellaneous goods just as you enjoy the colors of your salad. We propose a new approach to the problem of food waste using the concept of "vegetables to wear."
■What is the “Orgavits Project” developed by 토토 꽁 머니?This is an organic cotton promotion project in which the largest number of apparel brands participate in Japan. Approximately 90 brands are currently participating, producing approximately 630,000 items ' delivering 10% organic cotton products to 100 times as many people. These activities have expanded to support farmers in the country of origin and NPOs, and are also expanding into social contribution activities that allow you to participate in style through a singleApproximately 15% of the insecticides and 7% of the pesticides used around the world are used in cotton produced using conventional cultivation methods (*Source: Textile Exchange), leading to soil contamination and environmental problems. It cotton refers to cotton grown organically on farmland where no pesticides or chemical fertilizers have been used for at least three years. It is expected that the increased demand for organic cotton will reduce the amount of cotton grown using conventional
[Orgabits official website]http://orgabits.토토 꽁 머니[토토 꽁 머니 Facebook page]https://www.facebook.토토 꽁 머니/orgabits
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